Access Strategy & Partnerships Office

Challenge: Work closely with the Director of Access Strategy & Partnerships Office to conceptualize, research and design their inaugural annual report, using the University of Toronto visual brand as a guide to define the creative direction.

Solution: Through consultation with the ASPO leadership team to understand their audience, partnerships and work, I developed and presented unique concepts with a focus on celebration, representation and storytelling.

Result: The creation of a visually cohesive annual report with clear navigation and a strong visual narrative that aligns with the brand guidelines of the university and a demonstrated understanding, care and attention to accessibility standards and DEI. Helped the team to refine, edit and organize content effectively, while providing scalable design elements, icons and colour schemes that can be adapted for future use.

Access Strategy & Partnerships Office (ASPO)

Contribution:
Brand & Visual Design | Project Management